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CREATE STRONG BONDS FOR STRONG BLONDES WITH THE NEW BLONDME ANTI-METAL BOND PROTECTION TECHNOLOGY



Now we have integrated two technologies into our BLONDME formulas to save you time & money as no bonding additives or anti-metal treatments are needed.

A new Biodegradable Chelating Agent, envelopes the metal ions present in the hair to prevent the formation of damaging free radicals during the lightening/colouration process, to help prevent hair breakage.

Highly effective Succinic Acid penetrates the hair and creates a protective layer enforcing strong structural bonds, maintaining hair strength and elasticity.





Discover the new and improved lighteners range with integrated Anti-Metal Bond Protection Technology and new sustainable packaging:

NEW PRECISION LIGHTENER
•     Swell-Control-Formula for minimised swelling 
•     Up to 7 levels of lift with minimised hair breakage
•     Provides utmost precision for even the smallest regrowth applications 
•     Specially designed for precise on scalp services, creating smooth transitions, making banding a thing of the past
•     Suitable for precise re-growth application with foil

IMPROVED PREMIUM LIGHTENER 9+
•     Unbeatable lift with minimum hair breakage
•     New formula with less swelling

IMPROVED CLAY LIGHTENER
•     Specially designed for creative freehand techniques 





Introducing our NEW shades ranges:

BLEACH & TONE
• Now with the new B-MATT ADDITIVE to counteract red undertones

BLONDE LIFTING
• Now available in 6 shades including new L-BISCUIT shade

PASTEL TONING
• Now including the new T- CLEAR shade

DEEP TONING
• Now with a new DT-PEACH SORBET shade
 



DISCOVER THE BLONDME 3-STEP DUAL BOND SYSTEM AND PROVIDE THE ULTIMATE BLONDE SERVICE



1. ANTI-METAL BOND PROTECTION TECHNOLOGY: Colour
The technology creates a protective layer around the hair bonds for minimised hair breakage, now with a Biodegradable Chelating Agent for extra colour optimisation

2. BOND CREATION AFTER COLOUR: In-Salon Care 
The Technology creates new 3-dimensional bonds and stabilises the hair structure for long-lasting strength and suppleness

3. BOND MAINTENANCE: At-Home Care 
The technology maintains the bonds at home for strength, shine and long-lasting colour 





BLONDME IS COMMITTED TO REDUCING THEIR ENVIRONMENTAL FOOTPRINT



1. New lightener packaging, for safer and easier handling

2. Reusable scoop for reduced plastic waste: We’ve taken the measuring scoop out of our lighteners saving up to 50 tons* of plastic per year

3. Our colour tubes now have 100% recycled aluminium and plastic, 93% recycled cardboard and are fully recyclable

4. Fully Vegan colouration formulas

*Numbers are calculated on the estimated quantities sold in 2023 for Schwarzkopf Professional overall lightners


Get inspired by the 8 NEW BLONDME key looks and techniques on our website.

Learn what‘s new in BLONDME education, covering all areas of the 'Blonde' journey in our eAcademy.