CREATE STRONG BONDS FOR STRONG BLONDES WITH THE NEW BLONDME ANTI-METAL BOND PROTECTION TECHNOLOGY
Now we have integrated two technologies into our BLONDME formulas to save you time & money as no bonding additives or anti-metal treatments are needed.
A new Biodegradable Chelating Agent, envelopes the metal ions present in the hair to prevent the formation of damaging free radicals during the lightening/colouration process, to help prevent hair breakage.
Highly effective Succinic Acid penetrates the hair and creates a protective layer enforcing strong structural bonds, maintaining hair strength and elasticity.
Discover the new and improved lighteners range with integrated Anti-Metal Bond Protection Technology and new sustainable packaging:
NEW PRECISION LIGHTENER
• Swell-Control-Formula for minimised swelling
• Up to 7 levels of lift with minimised hair breakage
• Provides utmost precision for even the smallest regrowth applications
• Specially designed for precise on scalp services, creating smooth transitions, making banding a thing of the past
• Suitable for precise re-growth application with foil
IMPROVED PREMIUM LIGHTENER 9+
• Unbeatable lift with minimum hair breakage
• New formula with less swelling
IMPROVED CLAY LIGHTENER
• Specially designed for creative freehand techniques
Introducing our NEW shades ranges:
BLEACH & TONE
• Now with the new B-MATT ADDITIVE to counteract red undertones
BLONDE LIFTING
• Now available in 6 shades including new L-BISCUIT shade
PASTEL TONING
• Now including the new T- CLEAR shade
DEEP TONING
• Now with a new DT-PEACH SORBET shade
DISCOVER THE BLONDME 3-STEP DUAL BOND SYSTEM AND PROVIDE THE ULTIMATE BLONDE SERVICE
1. ANTI-METAL BOND PROTECTION TECHNOLOGY: Colour
The technology creates a protective layer around the hair bonds for minimised hair breakage, now with a Biodegradable Chelating Agent for extra colour optimisation
2. BOND CREATION AFTER COLOUR: In-Salon Care
The Technology creates new 3-dimensional bonds and stabilises the hair structure for long-lasting strength and suppleness
3. BOND MAINTENANCE: At-Home Care
The technology maintains the bonds at home for strength, shine and long-lasting colour
BLONDME IS COMMITTED TO REDUCING THEIR ENVIRONMENTAL FOOTPRINT
1. New lightener packaging, for safer and easier handling
2. Reusable scoop for reduced plastic waste: We’ve taken the measuring scoop out of our lighteners saving up to 50 tons* of plastic per year
3. Our colour tubes now have 100% recycled aluminium and plastic, 93% recycled cardboard and are fully recyclable
4. Fully Vegan colouration formulas
*Numbers are calculated on the estimated quantities sold in 2023 for Schwarzkopf Professional overall lightners
